MG’s Strategy to Compete with BMW in Australia: A Look at IM Motors’ Latest Electric Offering
IM Motors, a high-end subsidiary under China’s SAIC Motor, has taken the wraps off its new electric vehicle (EV) during the Chengu motor show. This launch comes with strategic implications for the Australian market, as the eye-catching IM LS6 ‘coupe SUV’ will be introduced bearing the familiar MG emblem. Negotiations are underway with the factory, … Read more